Google Ads for Deck Builders

Google Ads and SEO Company 1

Secure Top-Quality Deck Builders Leads via Google Ads

Are you tired of squandering your budget on Google Ads campaigns that don’t deliver results?

Have you hired agencies in the past but failed to achieve the desired outcomes? Look no further!

We specialize in running exceptionally successful ads for Deck Builders and have propelled one company from $1 Million to $10 Million annually over the last 5 years. Our cutting-edge approach guarantees remarkable results in a short span of time.

What is our innovative way to manage Google Ads campaigns?

We have carefully selected a powerful list of keywords that deliver exceptional cost-per-conversion rates. Additionally, we have diligently created comprehensive lists of negative keywords. With our extensive experience in managing Google Ads for local businesses, we apply our expertise to every new account, guaranteeing outstanding results within the initial month of management!

Decking Keywords

After conducting thorough testing on a wide range of keywords, we have gained profound insights into what truly generates conversions. Our campaigns feature a multitude of ad groups and meticulously selected keywords, strategically chosen for maximum impact. By leveraging our expertise, you can achieve favorable results without the need to invest large sums of money in costly trial and error. Hiring another Google Ads agency would entail months of testing to identify effective strategies, and even then, it could take years for them to significantly reduce your cost per lead.

Negative Keywords for Decks

Each month, we continuously enhance your deck building campaign by integrating new negative keywords. These negative keywords are added to a shared master list used by all our clients in the decking industry who run Google Ads. As a result, every account experiences remarkable improvement over time, and you won’t have to spend additional funds on those specific terms in the future! It’s a win-win arrangement for all our clients, guaranteeing collective success in the long run!

Leads for Decking Contractors

In Google Ads, a lead or conversion refers to a phone call or a form submission. It’s important to understand that leads or conversions are distinct from actual sales.

Our agency places great emphasis on tracking and monitoring conversions. We diligently record every lead, whether it’s a phone call or a form submission. To achieve this, we utilize phone call tracking software that seamlessly integrates with Google Ads and Google Analytics. This enables us to effectively track and analyze incoming calls. Additionally, we implement Google Ads tracking code and integrate it with Google Analytics to closely monitor form submissions.

With our comprehensive tracking system, we gain valuable insights into the performance of keywords and accurately calculate the cost per lead for your business.

Phone Call Tracking for Deck Builders

Having effective call tracking is vital for accurately assessing the performance of your Google Ads campaign. Without this tracking capability, a Google Ads manager would struggle to optimize your campaign effectively. Furthermore, relying solely on a single static phone number for call tracking is insufficient. It is crucial to implement a dynamic phone number pool on your website, where each visitor sees a different phone number. This approach allows us to precisely attribute each call to the specific keyword that triggered it.

To ensure transparency and enable our clients to monitor the calls generated from their Google Ad campaigns, we provide access to a comprehensive dashboard. This dashboard provides valuable insights into the calls received. Additionally, you will receive regular weekly and monthly emails from the call tracking platform, providing detailed information on the total number of calls received and the number of first-time callers.

Landing Pages

The impact of custom landing pages on the cost per lead is significant, and that’s why we consistently employ our tested and proven custom landing pages that convert effectively. To establish a connection between these landing pages and your domain, we utilize a subdomain structure such as “quote.your-site.com/deck-builder-lp”. Alternatively, if you have a WordPress website, we seamlessly integrate the landing pages directly into your site, like “www.your-site.com/deck-builder-lp”.

Our landing pages incorporate advanced software that tracks user behavior, including mouse movements, clicks, and scrolling depth. This valuable data enables us to optimize the performance of your landing page, resulting in superior outcomes.

What is the cost to acquire a lead to build a deck?

There are a lot of variances of what each customer will pay for a lead. Factors that affect the cost per lead include:

  • Cost per click

  • Season of the year

  • Special offer

  • Guarantees

  • Landing page

Typically, our conversion rate ranges anywhere from 8-12%. This means for every 100 clicks we can get you 8-12 leads.

The cost per lead depends on the bidding strategy we employ. It is challenging to determine the exact cost per lead in your area until we have run ads for a couple of weeks to gauge the bidding landscape. During this time, we can assess and adjust the bidding strategy accordingly. We can work towards achieving specific cost-per-lead goals or adopt a more aggressive approach, depending on your preferences and objectives.

What is the cost per lead for Building Decks on Google Ads?

Google Ads leads are generally of higher quality compared to Facebook Leads. While you may have to pay more for a lead generated through Google Ads, it is expected to have a conversion rate that is three times better. However, the cost per lead can vary depending on factors such as the time of year, location, and the overall market conditions. In certain areas, the average cost per lead can range from $50 to $100, and sometimes even go below this range during specific months. Our constant goal is to strike a balance between acquiring more leads and avoiding excessive spending per lead.

What is included with our management?

As a result of the significant investment of time we have dedicated to creating these highly effective campaigns, we will be running your ads through our own Google Ads account. This means that you will not own the campaigns directly. To draw a comparison, it would be similar to a situation where you wouldn’t leave your deck building tools behind for a client to use in repairing or expanding their deck at a later time.

However, it’s worth noting that if you are eligible, you will receive $500 of free ad credits from Google with a new account. This credit will be applicable in the second month of our partnership.

We do not lock you into a contract. If you choose to leave, the ad account and landing page(s) stay with us.

All plans include the following:

  • Create and optimize a landing page

  • Call tracking

  • Create and optimize ads

  • Create lists of keywords applicable to each service

  • Research for competitor names for negative terms

  • Manage bidding for keywords

  • Manage negative keywords

  • Analyze performance and optimize campaigns every week!

Bing Ads

Are you interested in increasing your business’s leads by an additional 20% per month? Depending on the city, there might be sufficient search volume to consider utilizing Bing Ads alongside Google Ads. It’s important to note that this plan is intended as a complement to your existing Google Ads strategy and is not a stand-alone package.

Additional Campaigns

If you would like to include additional campaigns in addition to decking leads, please be aware that there will be additional charges and setup fees involved. Each campaign requires the creation of extra landing pages, extensive keyword research, and ongoing management. If you would like more information about these additional campaigns, please don’t hesitate to reach out and ask for further details.

Other Industries We Are Serving

Our main specialization lies in the home service industry where we cater to various professionals, including Pressure Washers, Window Cleaners, Deck Builders, Gutter Cleaners, and Christmas Light Installers, Tree Services, and House Cleaners. We are also equipped to help companies specializing in Glass and Windshield Repair, Junk Removal, Fence Companies, Epoxy Garage Floor Coating, and Paver Sealing Companies, providing them with robust support in managing and optimizing their PPC and SEO campaigns and delivering superior results.

Ready to have a professional get you leads from Google Ads?

Please complete our contact form and provide us with as much information as possible. This will allow us to assist you in determining the most suitable plan and assessing the possibilities for your specific service area.

Furthermore, we can provide estimates on the search volume within your area, giving you valuable insights into the market landscape you’re targeting.

We look forward to receiving your information and assisting you in the best possible way.

Ready To Get More Leads For Your Business?

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