Google Ads for Christmas Light Installation

Google Ads and SEO Company 1

Attract Prime Christmas Light Installation Leads With Google Ads

Are you tired of wasting your budget on ineffective Google Ads campaigns?

Have you hired other agencies but didn’t get enough leads?

Look no further! We specialize in running highly successful ads for Christmas Light Installation and have taken some companies from zero to $200,000 in a single season. Our innovative approach ensures outstanding results within the first month of management!

How to run effective Google Ads campaigns for Christmas Lights

We have carefully curated a list of high-performing keywords that deliver exceptional conversion rates. Additionally, we have diligently compiled comprehensive lists of negative keywords. With our extensive experience in Google Ads Management for local businesses, we apply our expertise to every new account, guaranteeing outstanding results within the initial month of management!

Christmas Light Installation Keywords for Google Ads

With our extensive testing of numerous keywords, we have gained profound insights into the factors that influence conversions. Our campaigns feature an array of well-structured ad groups and hundreds of carefully selected keywords. By tapping into our expertise, you can achieve favorable outcomes without having to spend thousands of dollars on trial and error. If you were to hire another Google Ads agency, they would need several months of testing to identify effective strategies, and it could take them years to optimize your cost per lead.

Negative Keywords for Holiday Light Installation Ads

Throughout each season, we consistently enhance your Christmas light installation company campaign by integrating new sets of negative keywords. These keywords are added to a shared master list that is utilized by all our clients in the Holiday Light industry who run Google Ads. As a result, every account benefits from continuous improvement over time, without incurring additional costs for those specific terms! This mutually advantageous arrangement ensures collective success for all our clients in the long term.

Leads for Christmas Light Installers

In the realm of Google Ads, a lead or conversion refers to either a phone call or a form submission. It’s important to note that leads and conversions are distinct from actual sales.

When it comes to tracking conversions, we maintain a meticulous approach. We closely monitor and track every lead, whether it originates from phone calls or form submissions. Our team utilizes phone call-tracking software that seamlessly syncs with Google Ads, enabling us to keep a detailed record of all incoming calls. We also use event tracking for every form that is submitted and send that data back into Google Ads.

Thanks to our comprehensive tracking system, we gather valuable insights into keyword performance and accurately determine the cost per lead for your business.

Phone Call Tracking for Christmas Light Installer Companies

Accurate call tracking is a vital component for effectively evaluating the performance of your Google Ads campaign. Without this tracking capability, it would be challenging for a Google Ads manager to optimize your campaign with precision. Furthermore, relying on a single static phone number for call tracking is insufficient. To overcome this limitation, it is essential to implement a dynamic phone number pool on your website that assigns unique numbers to each visitor. By employing this method, we can accurately attribute specific calls to the keywords that prompted them.

As part of our service, we grant our clients access to a comprehensive dashboard where you can monitor the calls generated from your Google Ad campaigns. Additionally, the call tracking platform sends you regular weekly and monthly emails, providing insights into the total number of calls received and the number of first-time callers. This ensures that you stay well-informed about the performance of your campaign and the impact it has on your business.

Landing Pages for Hanging Christmas Lights

Considering the significant impact that custom landing pages have on the cost per lead, we consistently employ our well-tested custom landing pages known for their effective conversion rates. To establish a seamless connection between these landing pages and your domain, we utilize a subdomain structure such as quote.your-site.com/christmas-light-installation-lp. Alternatively, if you have a WordPress website, we seamlessly integrate the landing pages directly into your site, for example, www.your-site.com/christmas-light-installation-lp.

Our landing pages incorporate advanced software that tracks user behavior, including mouse movements, clicks, and scrolling depth. This valuable data enables us to optimize the performance of your landing page, resulting in superior outcomes. By leveraging this information, we can continuously refine the landing page experience and enhance conversion rates for your campaign.

What is the cost to acquire a Christmas Light Installation lead?

There are a lot of variances of what each customer will pay for a lead. Factors that affect the cost per lead include:

  • Cost per click

  • Season of the year

  • Special offer

  • Guarantees

  • Landing page

Typically, our conversion rate ranges anywhere from 15-40%. This means for every 100 clicks we can get you 15-40 leads.

The cost per lead is directly influenced by our bidding strategy. It is challenging to determine the exact cost per lead in your specific area until we have run ads for a couple of weeks to gauge the bidding landscape. During this initial period, we can gather insights and adjust our bidding strategy accordingly. We can work towards achieving specific cost per lead goals or adopt a more aggressive approach, depending on your campaign objectives.

What is the cost per lead for Christmas Light Installs on Google Ads?

Google Ads leads offer superior quality compared to Facebook leads. While the cost per lead may be higher with Google Ads, the conversion rate is typically three times better.

However, it’s important to note that costs and performance can vary depending on factors such as the time of year, location, and who is running your ads. There are some agencies that rely on high bids to get leads and do not think about your end costs. This will run up your costs!

Our agency’s campaigns have gotten leads ranging from $20 to $40 across the country. Our primary goal is to strike a balance between generating more leads and ensuring that the cost per lead remains within reasonable limits.

What is included with Creatively Innovative’s management?

Because we have invested significant time and effort in developing these highly effective campaigns, we will manage your ads using our own Google Ads account, and you will not have ownership of the campaigns. This is comparable to a situation where you wouldn’t install a client’s Christmas lights.

We have a minimum management fee for our time to set up the campaign and manage a minimal number of leads. If you are in an area that is high volume and you get more than the minimum number of leads stated on your contract, you then pay for management for those additional leads.

All plans include the following:

  • Create and optimize a landing page

  • Call tracking

  • Create and optimize ads

  • Create lists of keywords applicable to Christmas Lights

  • Research for competitor names for negative terms

  • Manage keyword bids

  • Manage negative keywords

  • Analyze performance and optimize campaigns every week!

Bing Ads

Every Christmas light plan includes Bing Ads by default. This integration helps generate up to 20% more leads, often at a lower cost.

Other Industries We Are Serving

Our main specialization lies in the home service industry where we cater to various professionals, including Pressure Washers, Window Cleaners, Deck Builders, Gutter Cleaners, and Christmas Light Installers, Tree Services, and House Cleaners. We are also equipped to help companies specializing in Glass and Windshield Repair, Junk Removal, Fence Companies, Epoxy Garage Floor Coating, and Paver Sealing Companies, providing them with robust support in managing and optimizing their PPC and SEO campaigns and delivering superior results.

Ready to have a professional manage your Christmas Light ads?

To ensure we can best assist you in determining the most appropriate plan for your specific service area, please take a moment to complete our contact form with as much information as possible. This will enable us to understand your requirements and evaluate the possibilities accurately.

Ready To Get More Leads For Your Business?

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